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Strategy

Creativity

Branding Magic

B2B Social Media Marketing Agency for SaaS Products

Organic social strategy built to support growth, not vanity metricsGroie is a B2B social media marketing agency focused on helping SaaS and B2B companies turn social channels into demand and pipeline.We don’t manage social for visibility alone. We design social systems that support product marketing, SEO, outbound, and sales.If you’re doing founder-led, managing company profile not knowing the impact; it’s time to get on a call.

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What B2B social media should actually do

For SaaS and B2B companies, social media has one job: Support trust, positioning, and lead generation across the buyer journey.

Platforms we focus on

LinkedIn for B2B and SaaS

We build LinkedIn strategies designed for founders, GTM leaders, and sales-driven teams.

  • Founder profile optimisation
  • Company page positioning
  • Organic LinkedIn content strategy
  • B2B social media best practices for reach and engagement
  • Content that supports LinkedIn outbound and sales follow-ups
We also support teams running B2B LinkedIn Ads for SaaS by aligning organic and paid narratives.

X and Instagram

Used selectively based on ICP, product maturity, and market behaviour. We don’t push platforms that don’t support revenue.

How this supports paid and outbound

  • SaaS LinkedIn Ads Agency campaigns by warming audiences
  • Facebook ads agency for SaaS efforts through consistent messaging
  • SaaS LinkedIn outreach agency workflows by improving reply rates

When prospects recognise your brand, outbound works better.

Podcast strategy (optional add-on)

  • Best B2B podcast services
  • B2B podcast launch service
  • Podcast positioning and content strategy
  • Distribution clips for social and outbound

Podcasts work when they’re treated as a positioning asset, not a side project.

Who this is for

  • A SaaS founder building demand before scaling ads
  • A B2B company investing in LinkedIn for lead generation
  • A GTM team tired of posting without pipeline impact
  • A brand that wants social to support SEO, sales, and outbound
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Why Groie

Groie is not a generic social media
marketing agency.

  • A SaaS founder building demand before scaling ads
  • A B2B company investing in LinkedIn for lead generation
  • A GTM team tired of posting without pipeline impact
  • A brand that wants social to support SEO, sales, and outbound

That’s why our social work compounds instead of resetting every month.

Ready to make social work
for B2B growth?

If you want a B2B social media marketing agency that understands SaaS, product positioning, and pipeline, let’s talk.

Contact us

Frequently Asked Questions

What does a B2B social media marketing agency do?

A B2B social media marketing agency helps companies use social platforms to build trust, position their product, and support lead generation.
Groie focuses on organic social strategies that align with product marketing, sales, and GTM goals.

Is Groie a B2B social media marketing agency for SaaS?

Yes.Groie is a B2B social media marketing agency that works primarily with SaaS and B2B companies to build organic social systems that support demand, pipeline, and product positioning.

Which social media platforms does Groie manage for SaaS companies?

Groie primarily manages LinkedIn for B2B and SaaS companies.We also support X and Instagram when they align with the target audience and buying behaviour.
Platform selection is based on ICP, not trends.

How does social media help with B2B lead generation?

Social media improves B2B lead generation by warming up prospects before they convert.
It increases brand familiarity, improves outbound reply rates, and builds trust before demo bookings and sales calls.

Does Groie offer LinkedIn lead generation services for SaaS?

Groie supports LinkedIn lead generation for SaaS through organic strategy and content that strengthens outreach and ad performance.We do not rely on automation tools or spam tactics.

Do you run LinkedIn ads or only organic social media?

Groie focuses on organic social media strategy.
Our work supports teams running B2B LinkedIn Ads for SaaS and Facebook ads by improving brand recall and message consistency.

Is this service suitable for early-stage SaaS startups?

Yes.
Groie works with early-stage SaaS companies that want social media to support product marketing, SEO, outbound, and sales before scaling paid ads.

Do you create social media content or only provide strategy?

Groie provides both strategy and execution.
We create content frameworks, post formats, copy, and publishing plans designed for B2B audiences.

How long does it take to see results from B2B social media marketing?

Most companies see early engagement improvements within 30 days.
Lead influence and pipeline impact typically build over 2 to 3 months as consistency and positioning compound.

How do you measure success for SaaS social media marketing?

Groie measures success through engagement quality, profile and website clicks, inbound signals, and sales influence.We do not optimise only for likes or impressions.

Does Groie help with SaaS podcasts and content distribution?

Yes.
Groie offers B2B podcast strategy and launch support as an add-on, including positioning and social content distribution.

How is Groie different from other social media marketing agencies?

Groie integrates social media into product marketing and GTM strategy.
We do not manage posting in isolation. Our work supports SEO, outbound, ads, and sales so social compounds over time.

How does pricing work for Groie’s social media services?

Groie does not offer fixed packages.
Before engagement, we share a detailed SOW based on current state, ICP, platforms, and monthly activity.Pricing typically starts at $1450 per month.